Really not "a total crock"
by Fresh EnergyBy Michael Noble, executive director, Fresh Energy
If the vice chairman of a major American corporation told reporters that global warming is “a total crock of shit,” you might write him off as a dangerous, anti-environmental lunatic. If he said that advocating for higher efficiency mileage standards is “like trying to address the obesity problem in this country by forcing clothing manufacturers to sell smaller, tighter sizes,” you would know he represented an auto company.
If that happened, you might be so offended that you’d consider boycotting his company’s products.
Well, it did happen. Vice Chairman of General Motors Bob Lutz is the guy whose perverse marketing strategy is to offend environmental buyers and efficiency advocates while producing a car that could run entirely on wind power.
So instead of a boycott, you should start saving for one of his cars…and convince your neighbors to do it, too.
As this long but fascinating article in the July-August Atlantic Monthly shows, GM is hell-bent on producing the car America so desperately needs—a plug-in hybrid electric vehicle—forever cutting our addiction to oil and fighting global warming to boot.
The GM’s Chevy Volt will get 40 miles on a single battery charge, and driving one will mean almost never visiting a gas pump again for millions of Americans (most of us drive our cars a little over 20 miles each day). And if you buy 100 percent wind power from your electric utility, you’ll surmount that oxymoronic peak: the car owner who doesn’t contribute to global warming.
If GM succeeds, it could be the silver bullet that saves the company…and the country (hell, maybe even the planet, too).
You go, Bob Lutz. Git ‘er done. But please, before making another uninformed comment about the most serious threat to the planet, take time to get a seventh-grader’s understanding of climate science.
June 27th, 2008 at 1:06 pm
MN getting a little testy here I see!
git ‘er done indeed. thanks for the post.